Process

Trusting a writer you don’t know can be scary, so let me make it easy: here’s what you can expect when you work with me.

Step One: Let’s Talk

Communication is the heart of what I do, so every project starts with a conversation. I’ll ask about your business mission, your ideal customer, and your goals, and start creating a strategy for how we can use content to help you succeed.

Step Two: Gaining Insight

To create content that’s uniquely yours, I spend time researching your industry and interviewing key people in your business. SEO research and customer research uncovers what your ideal customer is looking for.

Depending on what’s needed, this stage might include a content audit to discover your current strengths and weaknesses.

Step Three: Writing Time

Now it’s time to put all I’ve learned into words for you - words that speak in your unique voice and connect with your ideal customer, words that drive people to action and encourage engagement.

Step Four: Feedback is Welcome

I’ll send you what I’ve written, and open the floor for you to edit, comment, and critique the work. We’ll collaborate to ensure your voice shines through and message is clear.

Step Five: The Finished Product

Based on your feedback, I’ll finesse the final product to a high standard and deliver it in an easy to use format that’s ready to be posted and shared.

Ready to start now? Get in touch.